Yayın Detay

• Title : The Impact Of Brand And Packaking On Consumer Purchasing Attıtudes: A Study On Shopping Mall Customers

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• First Author : Arzu UYSAL

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• Authors : -& Zührem YAMAN

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• Keywords : Brand, Packaging, Consumer Purchasing Attitudes.

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• Basic Area : Sosyal Bilimler

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• Page Id : 163-175

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• Rank Id : 14

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• Year : 2018

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• Volume : 4

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• DOI : 10.23929/javs.732

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